New MADE SAFE® Certified Products from H. Honeycup
Introducing MADE SAFE® certified body care products from H. Honeycup! The founder’s experience of a family member struggling with addiction inspired the sincere commitment to quality, safety, and transparency.
Honeycup donates to recovery centers to help with their clean-living journey. The products are designed for anyone who embraces a clean lifestyle.
The founder’s goal is to exceed the current practices in the U.S. beauty and cosmetics industry to ensure the MADE SAFE® certified products are nontoxic. Scented only with essential oils, the body scrub, body oils, and lotion stick avoid harsh chemicals. We are excited to share these good-for-you products that have been closely evaluated by MADE SAFE®.
Q & A with Cindy Barberes, Founder
Why did you start your company?
When I launched H. Honeycup in 2017, I knew I wanted to focus on natural ingredients and giving back to the community. Our values include cruelty-free and sustainable practices and avoiding ingredients like parabens. Having my own company allows me to support those in recovery which is important to our family.
After a successful corporate career, I was ready for a change. I decided to leave the financial sector and pursue something entirely new.
Wanting to create a tangible product that you could hold, feel, and smell, I combined my expertise with that of my husband, who has over two decades of experience manufacturing personal care and similar products. We've been a great team.
I didn’t plan to become an entrepreneur although my father and grandfather had their own businesses. I’m truly amazed by this opportunity and how we’ve become a true wellness company.
People ask about the company name which is a nod to my love of honeysuckles and buttercups!
Why is giving back to recovery and sober living centers important?
We had an immediate family member struggle for many years, and I feel it's a daily battle. Observing the recovery for a few years and the lifestyle of people in sober living, I see how focused they are on a clean lifestyle. And their friends are similar to them … it's a really great community. So I knew that it made perfect sense, because I’m creating clean beauty.
How are your products different than other products in the industry?
The mission of our company to help those in recovery by donating safe, nontoxic body care is at the core of who we are. Our body care is developed by an experienced formulator and is manufactured in a facility that complies with Good Manufacturing Practices (GMP). Now we are adding another layer of credibility with the MADE SAFE® certification for specific products.
We strive to educate consumers about what safe beauty is so they know what to look for and can find high quality products.
What do you wish shoppers understood about the kind of products you make?
Nontoxic beauty products can be as effective as other beauty products. We see products that claim to be natural yet include “fragrance” which often means chemicals. Other products have images of fruits and herbs but do not contain these natural ingredients. It is very important for H. Honeycup to demonstrate our safe beauty commitment to consumers.
Why is it important for you to have third party validation for your products?
Our company wants to be trusted by consumers to provide safe body care products. Because there are no legal definitions of clean and natural, and little U.S. regulation of ingredients in the beauty industry, having a third-party validation offers clarity and builds trust.
Why are you proud of your MADE SAFE® certification?
MADE SAFE® improved our products and the level of trust we can offer consumers. While the certification process was rigorous, it was a very effective exercise to confirm we are using the right ingredients and transparent suppliers. When we encountered a supplier that wouldn’t disclose ingredient composition, sustainability, and detailed manufacturing processes, we simply replaced them.
What makes MADE SAFE® the right certification for your products?
We are focused on creating products that help people live the clean lifestyle they desire. There are so many different meanings for clean and natural. We wanted to give consumers a clear and objective definition of what we mean by safe and nontoxic body care.
What is your concern around chemicals in our daily lives?
Chemicals in beauty products soak into our skin and can affect our health. Many people have sensitivities to these chemicals. There are so many safe alternatives now that there is no need to introduce these chemicals into our bodies.
Having a family member who embraces sober living gives us the inspiration to use safe ingredients and vetted suppliers. We can then feel confident that our MADE SAFE® certified products can be safely used by anyone living a clean lifestyle.
Also in Blog
"My favorite part of sobriety this time around is that I found the inner peace within myself and I’m happy being me today."
“Moving to such an iconic location in Palm Springs is a dream. California has proven to be a fantastic market for us. Consumers are ready and willing to explore new conscious beauty bands and it’s a plus that we are all small businesses.” - Lynn Power, Founder of MASAMI & the Conscious Beauty Collective