H. Honeycup donates clean beauty products to those in recovery. Now you can too. “I wanted to make it easy to gift a Take Care Bundle to someone who needs a hug. They may be recovering from addiction, recovering from an illness, or simply need to give their body some much needed self-care.” – Cindy
HOW POP UPS ARE TAPPING OPEN MALL SPACE - GLOSSY FASHION BRIEFING (FEATURING CONSCIOUS BEAUTY COLLECTIVE)
“These are brands you can’t yet get at Sephora or Ulta or Credo, because we’re small,” she said. “But it’s the chicken or the egg: We want to be at these retailers to grow our brands, but they want our brands to grow them." - Lynn Power. The pop-up concept serves as a valuable growth lever for many brands. In January 2022, beauty industry veteran Lynn Power launched the Conscious Beauty Collective, with a focus on bringing indie beauty and wellness brands.